New Products - 225 items
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Play & Explore Rocket
$29.99

Get ready for light-years of intergalactic exploration! Our rocket features 3 levels, including a control room that holds 2…

Fairy Land Playset
$39.99

Bring the fairy land you’ve always imagined to life! Our durable plastic playset includes 4 poseable fairies, plus everything you need…

Alpha-Bots
$29.99

Ordinary letters one moment...extraordinary robots the next! With just a few twists & turns, our chunky letters transform into…

Magna-Tiles® - Master Set
$129.99

Our translucent magnetic tiles give children a fun way to explore geometry concepts…as they build! The plastic tiles have magnets…

Magic Water Marbles
$14.99

Our magic marbles grow right before your eyes—just add water! Simply place the dehydrated marbles in a large tub…fill the tub with…

The Ultimate Fort Builder
$49.99

Build the fort of your dreams—with our strong, snap-together builders! Just attach the poles to the kid-friendly connectors…then cover…

Don’t Let the Bugs Fall! Game
$16.99 sale $9.99

It takes a very steady hand to pull a block from the tower—without causing our bugs to come crashing down! Players just roll the die…

Crazy Shapes Magnetic Building Set
$49.99 sale $29.99

Kids go crazy for these magnetic builders! 30 wacky shapes stick to each other thanks to the super-strong magnets inside. Just link up…

Magna-Tiles® - Starter Set
$52.99

Our translucent magnetic tiles give children a fun way to explore geometry concepts…as they build! The plastic tiles have magnets…

Real-Working Cash Register
$36.99 sale $29.99

Kids can ring up the fun with our real-working cash register! The built-in calculator and digital display let kids add, subtract,…

Learn the Alphabet! Dough Mats
$9.99

Turn art projects into a hands-on literacy lesson—with our fun-to-complete dough mats! Each 8" x 10" mat has outlines showing an…

Rainbow Scratch Paper
$9.99 sale $6.99

Dazzling, super-colorful pictures are a cinch to create—with our scratch-through rainbow paper! Children use the included scratching…

Engineer-A-Coaster Activity Kit
$49.99

Kids love thrilling roller coasters…and now they can design their own! Through trial & error, students learn how the track position…

Write & Wipe Alphabet Practice Cards
$19.99

Kids build alphabet skills letter by letter—with write & wipe cards they can use again and again! Each card has a familiar image that…

Fishing for Sight-Words - Level 1
$21.99

Kids can’t resist a fishing game…and with ours, they improve sight-word recognition as they play! Each colorful fish is printed with a…

Bright Giant Washable Color Ink Pads - 5-Color Set
$5.99 - $27.99

What could be more fun than stamping impressions with our giant-sized ink pads—they’re big enough for apples, leaves, even kid-sized…

My Keepsake Portfolio
$19.99

Our handy portfolio makes it easy to organize kids’ artwork, writing samples, projects and more—and keep them in mint condition! Our…

Alphabet Learning Locks
$39.99

Here’s the key to building alphabet skills! Our learning locks help kids recognize uppercase and lowercase letters and explore letter…

Regular Dot Art Painters - 6-Color Set
$14.99

Gently dab our dotty painters to make dazzling patterns, or brush them on to produce a classic painted look! Set includes 6 painters…

Getting Ready to Write Gumball Grab
$29.99

Children get hands-on practice with sorting and matching—while building the muscle control they need to start writing! Kids just grip…

Lakeshore Community Block Play People
$34.99

No city or town is complete without community workers! From a police officer with a badge & cuffs to a scientist with goggles & a…

Motorized Spin Art Center
$16.99 sale $6.99 - $9.99

Put a whole new spin on painting—with our motorized center that lets kids paint while the paper twirls! Our super-fun center comes…

Create-A-Scene Felt Board Series
$29.99

From inside a friendly pet shop to deep under the sea, children explore some of their favorite places with our engaging storytelling…

Snap-Bots
$39.99

Creating fun, one-of-a-kind robots is a snap! Kids mix and match parts in 9 different shapes to build a variety of freestanding robots…